Doing Everything Yourself Is costing you more than you think
You’re juggling sales calls, sending emails, booking meetings, replying to clients on a Saturday night. It feels like things are working, until you realize they only work because you're the one making them work.
That’s not sustainable.
You’re doing the marketing, the follow-ups, the scheduling, the decisions. You’re in charge of delivery, admin, payments, and planning. Every client, every task, every system runs through you.
The Cost of Doing It All by yourself
Hint: It’s Costing You More Than Time
Multitasking starts as a solution but often turns into survival mode. Everything feels urgent. Everything needs your input. And somehow, it’s still not enough.
You miss a follow-up. You lose track of a note. You push another task to tomorrow. The system that worked a few months ago no longer works, and neither do you.
It doesn’t just feel heavy. It is heavy.
A Stanford study found multitasking slows you down and weakens memory. Heavy multitaskers store information inefficiently, often keeping irrelevant details that weaken memory. They also perform worse on tasks requiring working memory, the ability to hold and use information in the moment. Over time, this pattern may lead to long-term cognitive effects, even when multitasking stops.
It doesn’t just drain energy. It can cap your growth and affect your personal life.
But it doesn’t have to be like that.
Imagine having a few more hours each week to focus on what you do best. Free from urgency, free from scrambling.
Just space. Space to focus, think clearly, and move with purpose.
Not everything needs to be done at once. Not every win comes from just working more. Sometimes, real progress comes from slowing down. From putting the right structure in place so your work stays strong, not just now, but in the long term. Growth isn’t just about speed. It’s about growing well, and staying there.
And there are many ways you can do this. It might look like a better intake form to organize your new clients. Or a system to track clients, send invoices, and see where things stand. Maybe a better calendar and structure to organize your appointments. Sometimes it means finally moving off paper. Or organizing what’s been scattered for too long.
Whatever it is, it’s not about doing everything. It’s about doing what matters and doing it right.
Athletes need rest. Businesses need a plan. Creators need space.
Your work depends on you being on your best.
Because your business runs better when you do.
References:
Stanford University. “A Decade of Data Reveals That Heavy Multitaskers Have Reduced Memory, Psychologist Says.” Stanford News, October 2, 2018. https://news.stanford.edu/stories/2018/10/decade-data-reveals-heavy-multitaskers-reduced-memory-psychologist-says
